It shows results quickly through high-value user target and machine learning optimization operation using Wadiz pixels.
✅ Biz Center Ad Performance
When using Wadiz pixels compared to running SNS ads on a general company mall, the average CPA is 2 times cheaper and the CVR shows about 8 times higher performance.
※ CPA(Cost Per Action): It refers to the advertising cost for a user to take a specific action (Save notification/funding/pre-order), and is called Cost Per conversion.
→ If the CPA of an ad targeting Save notification is KRW 3,000, it costs KRW 3,000 in advertising costs to gather 1 applicant. (Advertising cost/Number of conversions)
※ CVR/Conversion Rate: It refers to the ratio of actual conversions (Save notification, funding payment) compared to the number of ad clicks.
→ If the number of clicks is 300 and 60 conversions occur, the CVR is 20%. (Number of conversions/Number of clicks*100)